For Immediate Release 


Local Real Estate Agent Earns e-PRO® Certification

July 11th 2014 Linda C. Krall of Houlihan Lawrence has successfully completed the e-PROÒ Certification Program and has been awarded the e-PRO® Certification, the official technology certification program offered by the NATIONAL ASSOCIATION OF REALTORS® (NAR).


Linda joins more than 30,000 real estate professionals who have earned NAR’s e-PRO® certification and dedicated time and effort towards learning how to use the latest social media technologies to create an online presence and reach today’s hyper-connected consumers.


Working together with the Social Media Marketing Institute (SMMI), NAR redesigned the e-PRO® curriculum to better meet the challenges of today’s real estate market. The new e-PRO® program expands an agent’s real estate technology skills and helps them connect with consumers online via social media, email marketing, and web site promotion.


“Today’s consumers are beginning their real estate search online,” said Linda C. Krall of Houlihan Lawrence. “With an increasing number of consumers turning to social media and online technology throughout their home search, it is essential for today’s agents to have the knowledge and training necessary to connect with these consumers online.”


Social media is still relatively new, and evolving every day. Agents who earn e-PRO® are dedicated to making the most of today's social media and technology to help consumers with their real estate needs, whatever they may be.


For more information about e-PRO®, visit ePRONAR.com or contact Linda C. Krall of Houlihan Lawrence at mobile 914-204-0096 or email at Lkrall@houlihanlawrence.com.



GRI, Graduate Realtor®

 July 30, 2014

 For Immediate release

Linda C. Krall has been awarded the GRI designation by the New York State REALTOR® Institute. Linda received this honor after successfully completing 90 hours of residential real estate education meeting the rigorous standards established by the National Association of REALTORS®.


The REALTOR® Institute of New York, which is conducted by the New York State Association of REALTORS®, was developed to satisfy the need for a more comprehensive and effective learning experience in various phases of real estate. By taking courses offered by the Institute a REALTOR® Associate can become a more competent professional, render broader and more effective service, and elevate the standards of the real estate industry.


The GRI (Graduate Realtor® Institute), is conferred upon REALTORS®, and REALTOR® Associates successfully completing all the requirements of the Institute program.


Only members of the National Association of REALTORS® (NAR) are eligible to use the term “REALTOR®” and only REALTORS® can earn the GRI designation.